GTM Email Marketer
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Key details
- Location
- Almaty, Kazakhstan
- Work style
- Onsite
- Level
- Mid level
- Job type
- Full-time
- Experience
- 2–5 yrs
- Function
- Sales & Solutions
- Focus area
- other
- Posted
- 2w ago
Skills
About the role
WHY WORK AT HIGGSFIELD AI?
Higgsfield AI is the fastest-scaling generative AI company in history, hitting $700M in annual revenue run rate, 30M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands.
We're building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like.
ABOUT THE ROLE
We are looking for an Email Marketer to own email as a channel across our B2C and B2B audiences.
You'll build lifecycle campaigns in Customer.io, run outbound programs in Smartlead, and be responsible for everything from copy and design to deliverability and conversion metrics. This is a hands-on role for someone who writes exceptionally well, executes fast, and knows how to get a campaign from idea to inbox.
WHAT YOU'LL DO
BUILD AND LAUNCH CAMPAIGNS
- Plan, build, and launch email campaigns for B2C and B2B audiences: lifecycle, promotional, and outbound.
- Design emails end to end, from layout to final build, working closely with designers and engineers to ship quickly.
WRITE COPY THAT CONVERTS
- Write exceptional copy: subject lines, body text, and CTAs that follow email best practices and read like polished business communication.
OWN DELIVERABILITY
- Own sender reputation end to end: domain warm-up, authentication (SPF, DKIM, DMARC), list hygiene, and sending best practices.
SEGMENT, MEASURE, ITERATE
- Segment audiences and personalize campaigns using product and CRM data.
- Track opens, clicks, replies, and conversions; run A/B tests and turn results into better campaigns.
YOUR MUST HAVES
- 2+ years of hands-on email marketing experience (B2C, B2B, or both).
- Exceptional written English with a strong command of business communication style.
- Working knowledge of Smartlead and Customer.io, or closely comparable tools.
- Solid understanding of email sending rules, domain reputation, and deliverability.
- Comfort with data: campaign metrics, conversion tracking, and experimentation.
- An eye for email design and the ability to work with designers and engineers to get things done.
- Fast execution: you ship, iterate, and don't wait for perfect.
NICE TO HAVES
- Experience in SaaS, AI, or creative tools.
- Basic HTML/CSS for email.
- Familiarity with cold outbound and B2B sales workflows.
THE DEAL
- Competitive salary in USD.
- On-site, Almaty / Remote work in US hours
- Full-time position.
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